Color

Because all of our colors are mixed by hand our palette is infinite. We stock 15 base colors plus some pearlescents and metallics. We inventory about 500 mixed colors. Brian brings the digital palette to life by tweaking and re-tweaking (and sometimes begrudgingly tweaking one last time) the perfect mix of inks to create the colors for a new card. Coming up with names for Brian’s concoctions is a tradition in our print room - there’s Goblyn Green, Lovecraft Green, Soybean, Crystal (formerly known as Crystal Meth), Bill Goldberg, Tarnish... the list goes on and on.